Make It a Video · Office #70,440

What it is

Calls itself “Mac Screen Recorder & Video Editor”.

• Calls itself: Mac Screen Recorder & Video Editor

“Mac Screen Recorder & Video Editor”

Where it puts itself

Rules out “Windows, phones or web browsers”. Publishes a comparison page.

• Says it will not: Windows, phones or web browsers

“It cuts the “um”s for you, and you fix other mistakes by deleting words, like editing a document.”

“There’s no version for Windows, phones or web browsers.”

What it costs

One-time purchase and yearly plan. A free tier, free forever. Prices quoted: £40/year.

• One-time: yes
• Yearly: yes
• Free plan: free forever
• Price: £40/year

“…optional Pro £40/year”

“Pro lifetime Early bird launch offer once One payment. No renewal.”

“Free £0 forever”

Who it sells to

Sells to consumers.

• Sells to: consumers

“Make It a Video A free Mac app that records your screen and your face”

How it runs

A desktop app for macOS. Runs locally and works offline. AI is the core of the product.

• Kind: desktop
• Runs on: macOS
• Runs where: on the device, offline
• AI role: core to the product

“It’s an app for Mac computers.”

“…macOS 15 or later”

What it works with

Integrates with Google Analytics and iPhone. Names Reels, Shorts and 3 more on its pages.

• Integrates with: Google Analytics · iPhone
• Names: Reels · Shorts · TikTok · +2

“We’d like to use Google Analytics cookies”

“Make It a Video Mac screen recordings you edit by deleting words”

What it offers as proof

In beta. Instant signup. Publishes docs.

• Stage: beta
• Instant signup: yes

“Screenshots Beta releases Roadmap”

“Sign up free and save finished videos with no watermark.”