How to list vehicles or property next to your products

Why the usual way fails

Classifieds sites handle cars and property, but they do not give you a branded store, and your listings sit next to everyone else's with no way to show your other products. Store builders give you the brand, but not the local buyers who browse classifieds. So businesses end up running two or three separate places: a store for products, a classifieds account for vehicles and a social page for services. Prices and stock drift apart, and buyers see a different business in every place. Keeping all of them current takes hours each week that a small team would rather spend on customers.

How Towami helps

Towami combines a branded online store with a regional marketplace that includes classifieds. Its plans count vehicles, real estate and services separately from regular products: the Free plan allows 5 of each, Start 20, Business 100, Profi 300 and Enterprise has no cap. That means a business can show its cars, rentals or services in the same store as its products, under its own domain. Products and listings can also go to the regional marketplace, where Towami says the built-in classifieds bring local traffic. Buyers who come for private listings can then find your shop as well. You decide per item whether it appears on your own store, on the marketplace or on both, and you manage it all from the same catalog. Towami takes no commission on sales and charges a fixed subscription instead, with prices that depend on the country.

Step by step

1. Start a Towami store and choose your country.
2. Add your regular products to the catalog.
3. Add vehicles, properties or services as their own listings, within your plan's count.
4. Choose for each listing whether it appears on your store, the marketplace or both.
5. Check how the listings look on your storefront on a phone.
6. Upgrade the plan if you need more listings in a category.

Tips

• Put your strongest listing, such as a featured car or apartment, on the marketplace first. It is the one most likely to pull buyers into your store.
• Keep exclusive offers on your own domain and send the rest to the marketplace.
• Remove sold vehicles or rented properties quickly. Stale listings cost trust with local buyers.
• Use informational pages for things like financing options or viewing hours, so the listings stay short.

Questions