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Who it's for

For small shops that want a store of their own

If your business sells mostly through a big marketplace, your products sit next to your competitors and your own brand barely shows. The marketplace sets the rules and keeps the customer's attention, and it can change its fees or how it ranks listings without asking you. You want a store on your own domain that you control, without losing the local buyers the marketplace brings in.

1 min readWritten from towami.com✓ Approved by the founder · 27 Oct 2026
The short answer

If your business sells mostly through a big marketplace, your products sit next to your competitors and your own brand barely shows. The marketplace sets the rules and keeps the customer's attention, and it can change its fees or how it ranks listings without asking you. You want a store on your own domain that you control, without losing the local buyers the marketplace brings in.

On this page
  1. What Towami does for them
  2. Who it is not for
  3. Questions

What Towami does for them

  • You get a storefront on your own web address. You can start on a Towami subdomain and connect your own domain when you are ready.
  • You keep the marketplace traffic. Selected products can also go to Towami's regional marketplace, and you decide which ones.
  • You do not need a developer to make it look like yours. You add your logo, navigation, pages and banners yourself, and change content without touching code.
  • The plan grows with the catalog. You start free with up to 20 products and move up when you need more, without the price turning into a share of your sales.
  • As the team grows, the Profi plan adds staff accounts for up to 10 people and up to 5 warehouses.

Who it is not for

It is not for businesses selling outside Belize, Costa Rica, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama and the USA, or for stores that need a storefront in languages other than English and Spanish.

Questions

What are the classifieds on Towami?

Towami also runs classifieds where private sellers list items. Buyers who come for those listings can find products from shops too, which brings more local traffic to stores.

Source: towami.com
Can I remove Towami's branding from my store?

Yes, on the Profi plan and above, which include a white-label storefront.

Source: towami.com
Can I sell the same product in different sizes and colors?

Yes, even on Free, as simple variants without separate SKUs. Variants with their own SKU, price and stock come with the Business plan.

Source: towami.com
Can I offer discount codes?

Yes, from the Start plan, which adds promo codes for the cart.

Source: towami.com
Can I import my products from a spreadsheet?

Yes, from the Business plan. It imports and exports products as Google XML or CSV files.

Source: towami.com
Which countries can I sell in?

Nine markets for now: Belize, Costa Rica, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama and the USA.

Source: towami.com

Lets small sellers build a store on their own domain and list products on a regional marketplace, for a fixed subscription with no commission on sales.